Page 30 - CO_SEP_2022

COVER STORY
INTERACTION Since Sany Bharat have been manufacturing most of the new excavator, specially developed for the 22T premium segment in

the Indian market has several best-in-class features to make it a
generation machines in India as part of the ‘Make in India’ initiative,
superior machine of this segment.
the machines are reaching end users at a much faster pace.
This localization initiative has facilitated in meeting the increasing
Your strategy in this price sensitive market. To what extent is
demand of Construction equipments for infrastructure development
activities across India.
Our upcoming products will see an improvement in terms of
Sany products have emerged as the game changer in the industry
with features like technologically advanced design, fuel efficiency,
technological upgrade in the coming months as per market needs. consumer behavior influenced by cost?
However, our adherence to stringent quality methods will continue superior performance, high reliability and advanced ergonomic
to remain the same irrespective of the times we live in. We recently features. With best-in-class equipment, ultramodern and global
unveiled the all-new SANY SY225C-10HD GENe, a new Generation quality product range, great infrastructure, skilled manpower,
10-Series Hydraulic excavator. This new generation GENe series and dealership network, we retain our position as a key player in
infrastructure equipment industry and attain leadership position in
Earthmoving, Lifting, Foundation, Port, Concrete and Mining Product
Segments. There is no strategy as such except that we will continue
to stay true to our mission of quality changes the world. This has held
us in good stead even in a price sensitive market.

Which are the areas which will drive your business and tell us of
the important projects where your products have been installed
with success?
Sustained growth of urbanization and major on-going national
highways projects across the country are driving huge demand
for road construction equipments. We have already contributed
to many major infrastructure projects across the country and
have emerged as the most preferred choice in all metro projects
in Delhi, Mumbai Kolkata, etc. We have lent our expertise in all
major irrigation projects by offering latest products and advanced
technology, the latest being the Polavaram Irrigation project. Our
machines have also been used in mining sites at Tarkeshwar, HPCL
refinery in Gujarat and sand mining sites in Varanasi.

What are the construction equipment your company will be
exhibiting at Intermat India. Are you launching any new innovative
products or new breakthrough technologies at Intermat India?
We will be putting up an exciting range of excavators in the Mini,
Small and Medium range along with some interesting attachments
that we offer today. These machines are sure to gather a lot of
eyeballs during the show.

What are your expectations from Intermat India.
As one of the international shows for construction machinery and
materials we consider this event as a perfect platform to forge
business relations and interact with the who’s who of the global
market.

What is your outlook for the construction equipment industry and
your company going forward?
The outlook for the construction equipment is very positive as
mentioned earlier, with the focus shifting to infrastructure and
ample support from the government, we expect a huge demand
for construction equipments in the future as well. Moving forward,
we commit to offer the best-in-class equipments with a steadfast
focus on quality. Sany Bharat is already playing a major role as far
as construction of roads/highways, ports, metros, mining site are
concerned. We expect to maintain this momentum in the days
to come.

30 CONSTRUCTION OPPORTUNITIES|SEPTEMBER 2022