Page 62 - DIGITAL ISSUE MAY 2018

INTERACTION ROAD & ROAD CONSTRUCTION EQUIPMENT

Caterpillar has the widest range for road construction
Caterpillar has the widest range for road construction

Caterpillar has a rich history in India. The first machine the company sold in this country
dates back to the 1930s. It currently has six production facilities spread across Tamil Nadu,
Maharashtra, and Uttar Pradesh. These facilities manufacture a wide range of machines and
equipment.
AMIT BANSAL, DIRECTOR SALES & MARKETING - BUILDING CONSTRUCTION PRODUCTS,
INDIA REGION, CATERPILLAR INDIA PVT LTD, talks to CONSTRUCTION OPPORTUNITIES

Brie y give us an overview of the road enabling real-time access to the equipment industry like Backhoe Loaders, Wheel
construction equipment industry, the performance and operation. Technology Loaders, Hydraulic Excavator, Track Type
latest technology trends, and the current adoption in the industry is driven by Tractors, Skid Steer Loaders and Motor
business drivers? What are the road customers’ demand for safety, productivity Graders.
equipment currently most in demand? and e ciency. Caterpillar has always been Our machines are built with foresight
The sale of construction equipment the frontrunner in embracing technology and the technology that is integrated into
witnessed a double-digit growth in 2017 in the equipment industry. For instance, in the machines and are determined by our
despite a 6-8 per cent increase in the prices eet management our Cat® Product Link™ assessment of how and where our machines
due to GST. Backhoe loaders, excavators, uses telematics to allow customers to access will be working over the long-term. is is
earth moving machines and pick-n-carry real-time data on the location, utilization our biggest di erentiator. In addition to
cranes accounted for the highest sales in and performance. Its easy-to-use interface, Cat® Product Link™, some of the cutting
volume. With the government increasing its called VisionLink®, enables customized edge technology featured in our machines
budgetary outlay for infrastructure, mainly health and utilization reports and mapping are Cat® Grade, Cat® Compact and Cat®
for road construction, from $1 billion to and mixed eet capabilities. Payload.
$5.97 billion, we expect a similar trend to Cat® Grade is a factory-integrated precision
continue in 2018. Reduction in GST for What are the products o ered by your grading system that can help both new
certain equipment in November from 28 rm to support India’s road construction and experienced machine operators
per cent to 18 per cent has also pushed up plans?Cutting edge technology featured deliver dramatic improvements in grading
sales. A similar reduction in GST for the in your machines. What distinguishes e ciency over a wide range of applications.
remaining equipment will improve sales, your equipment from the competitors? Cat® Compact technologies is an advanced
going forward. Caterpillar has the widest range of compaction measurement technology that
On the technology front, the integration construction equipment to handle any helps our customers meet their compaction
of telematics, connectivity, so ware and type of road construction. We o er a range targets faster, more uniformly, and in fewer
analytics has transformed the industry by of products to serve road construction passes, saving on fuel and reducing rework

68 CONSTRUCTION OPPORTUNITIES|MAY 2018