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EQUIPMENT Jungheinrich, a German giant in the field of warehouse
JUNGHEINRICH REVOLUTIONIZES INDIA’S LOGISTICS OPERATIONS,
TO INCREASE ITS FOOTPRINT IN INDIA

equipment and intralogistics, with a decade long presence in
India, opens its new integrated facility in Bhiwandi, Maharashtra.
The facility comprises Equipment & Spare Parts Warehouse,
Workshop & Training Center for its all-electric forklifts trucks and
warehouse equipment. What sets Jungheinrich apart is its focus
on automation and its environmentally sustainable approach.
The Indian market for material handling equipment is currently
around 20,000 units a year and is likely to grow at double-digit
CAGR for the foreseeable future. The company, besides initiating
the modernisation of warehouse working in India, is all set to
substantially expand its capacity with an aim to meet the growing
demand for forklift trucks and other such warehouse equipment a hub in logistic warehousing along with a strong customer base
in India. “Our aim is to set the trend for modernization in Indian and a nearby sea port offers a perfect place for overall smooth
logistics sector. As part of this growing eco-system Jungheinrich functioning of its entire operations.
now plans to position itself as an ‘automation solution provider’
by introducing new machines in the Indian market such as Environmental and sustainability model
Automotive Guided vehicle (AGV),” says Manojit Acharya, India As a publicly listed family-owned company, ecological, social
Head of Jungheinrich. and economic responsibility is the focus of all Jungheinrich’s
India’s warehouses are still dominated by diesel spewing forklifts business activities. Keeping this in mind, the German intralogistics
and old-technology warehouse equipment operating in an giant brings into India only the electric based equipments with a
archaic labour intensive go-down culture. With its focus on lower carbon foot print. In addition to electric motors and drive
automated solutions and all-electric forklift trucks and equipment, controls, Jungheinrich also manufactures matching lithium-ion
Jungheinrich aims to change that. This change to a more energy batteries and chargers. Almost all trucks are available with lithium-
efficient and time saving mode of working is essential if India is to ion technology. These batteries besides offering the advantage of
forge ahead with its ambitious modernization and industrial model. less rechargeable time and longevity are also far less damaging
“The big thrust the present Government is giving the logistics sector to the environment. Further, the company has plans to set up solar
has inspired us to not only expand our present capacity but also panels in the next one year so that the warehouse works fully on
to have a long term focus with an aim to increase our overall a renewable energy model.
footprint,” says Manojit Acharya. The company in its bid to further help the environment plants a
To further cement the leadership position in India, the company tree for every equipment it sells.
is planning to make considerable and meaningful additions to its “Another major thing that we do in the direction of environmental
product line. Christian Erlach, Member of Management Board of sustainability is recycling all our old equipment. We refurbish our
Jungheinrich AG, said, “Besides expanding our capacity, we are equipment from our rather successful rental market and resell
also bringing in a new line of products for the Indian market and in them. This is a huge step towards reducing our carbon footprint
the process substantially increase our present market share. All the and it saves a huge number of resources which would otherwise
products that Jungheinrichbrings to the Indian shore come from have ended as scrap or waste,” informs Manojit Acharya.
our state-of-the-art factories in Europe and China”. Manojit Acharya adds further, “This is an extremely environment
The city of Bhiwandi in Maharashtra continues to be the base as friendly option because reconditioning used equipment saves
Jungheinrich expand its presence in the country. The city being about 80 percent CO2 compared to new production.”

BOBCAT BRAND TO BE USED FOR DOOSAN GENSETS AND offerings”. The move takes place in the context of a broadening
FORKLIFTS product offering from Bobcat, which in recent years has expanded
Doosan Bobcat is to rebrand its Doosan generators, compressors, its grounds maintenance ranges with compact tractors, small
lighting towers and forklift trucks as Bobcat products under a new articulated loaders, mowers and turf equipment.
strategy to “create business and growth opportunities”. “Bobcat is an iconic brand that changed the world with the
The rebranding will cover products produced by Doosan Portable invention of the compact equipment industry, and we are excited
Power (DPP) and Doosan Industrial Vehicle (DIV). These products will to unleash the brand in bold, new ways,” said Scott Park, Doosan
undergo design and aesthetic changes to align with Bobcat, and Bobcat CEO & Vice Chairman.
some DPP products will be shown at ConExpo-Con/Agg under the “Doosan Portable Power and Doosan Industrial Vehicle have long
new colours. Doosan Bobcat said the rebranded products were legacies of developing high-quality products.
expected to be available through Doosan Bobcat’s global dealer “Bringing these strong Doosan brands into the Bobcat portfolio
network “at a later date”. allows us to further expand these business lines, while also growing
The OEM said the rebranding would “strengthen overall brand our overall Doosan Bobcat business and providing even more
equity, market recognition and consumer recall of all product solutions to help our customers accomplish more.”

34 CONSTRUCTION OPPORTUNITIES|MARCH 2023