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INTERACTION  POST BAUMA





























                                        ROHIT PUNJABI (RP)        NISCHAL MEHROTRA (NM)
                 Tough World, Tough Equipment



            LiuGong India a leading Construction equipment manufacturer offering a wide range of extreme
            duty machines for construction and mining industry consistently since 2002. LiuGong machines
            adopt proven technologies to thrive in the most rigorous conditions of India making them – highly
            productive, efficient, durable, simple to run, easy to service and cost-efficient. In an exclusive interview to
            CONSTRUCTION OPPORTUNITIES, NISCHAL MEHROTRA (NM), SENIOR VICE PRESIDENT & ROHIT PUNJABI
            (RP), VICE PRESIDENT & BUSINESS HEAD – EXCAVATOR, LIUGONG INDIA PVT LTD, speak on their EV range
            of machines, Make in India, after market services and a lot more.


           Detail us on your green zone at bauma Conexpo India. We see   Our management in our current company, they had the vision.
           a lot many green products.                          Our MD had the vision. We all had the vision that this is going
           (NM) Yes, definitely we are in line with the vision of Honorable   to the future. People said, the price gap is so high that, maybe
           Minister for Roads & Highways Nitin Gadkari. Last year in the same   people will not accept it. You will not believe today, if you ask me
           place, he inaugurated our first loader, 6 Tonne class of EV loader.   for machines, EVs, I don’t have. We got the first 3.5 ton loader,
           And this time we are displaying 10 different models of the EV. In   Today, we are sitting on at least 15 orders and wondering how to
           one year, we increased our numbers in 10 fold.      give these 15 machines. The best part, everybody wants the first
                                                               machine.
           How do you see the demand for EV products?          So, are you definitely seeing a movement of customers to TCO?
           (NM)  It’s overwhelming response from our customers. We are   (RP) Well, it is just TCO. See, the movement of customers was always
           getting a number of repeat orders from the customers. When   towards TCO. It is only how they understand the TCO now is better.
           hydraulic excavators were introduced in India in 1973-74,   The maturity of Indian customers has developed drastically over
           everybody thought, what madness is this? How a hydraulic   last few years. They don’t look at the equipment only as a capital
           excavator will work in our scenario? Because the time was of   investment. They look at the equipment, how the equipment
           Road troubles. Today, you cannot think of an excavator which   should perform four years, five years down the line. And what
           is not hydraulic. Last year, same place, same location, we had   support the OEM is giving them. People who have understood
           one EV loader and the industry was saying, either way, we are   EV, go for it. Only challenge is that today we are struggling, or
           going to buy this. So expensive. Today, we have the guts of putting   the industry is struggling to concept of EV. That is what is more
           10 machines, all sold out. And back order of maybe next three   important. How fast can the EV concept go into the minds and
           months.                                             hearts of people. Today, if you see developed countries, China,
                                                               US, it’s all EV. There are some sections of European culture who are
           You definitely have the early mover advantage?      still talking of hydrogen. We don’t see coming in the future. We see
           (NM) Yes. In the market, we have the early mover advantage.  EV in the future. Immediate future is EV.


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