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INTERACTION POST BAUMA
MANI RAJAN (MR) SAM MARTIN (SM)
Caterpillar - A Partner in India’s
Growth
CATERPILLAR showcased Products and Technology solutions to support Infrastructure growth in India at
bauma ConExpo India. The company also announced the launch of “Services Commitment” program,
as part of Customer Value Agreements (CVAs), Services Commitment represents service response
guarantee and parts availability guarantee within an agreed timeframe. In an exclusive interview to
CONSTRUCTION OPPORTUNITIES, SAM MARTIN (SM), AFTERMARKET DIRECTOR, SALES– ASIA PACIFIC,
CONSTRUCTION INDUSTRIES SERVICES DIVISION, CATERPILLAR ASIA & MANI RAJAN (MR), DIRECTOR
DISTRIBUTION, APD, CATERPILLAR INDIA, provide an overview on the CE industry, launches and a lot more.
Gives us an overview on the CE industry. which has led to increase in infrastructure related development
(MR) Indian is among the fastest growing large economies in the in metros as well as Tier – 1 and Tier – 2 Cities.
world. Infrastructure has been a key driver of this growth. Under With large investments currently being made in the infrastructure
initiatives like Gati Shakti and the National Infrastructure Pipeline, sector, the customer today is keen to complete the job quickly
significant investments are being made in various sectors, including and efficiently to capture more opportunities. Our customers
roads, railways, ports, airports, affordable housing, and urban demand equipment with enhanced efficiency, safety, and
development (smart cities). The National Infrastructure Pipeline (NIP) sustainability benefits.
outlines significant capital expenditure plans aimed at improving We will continue to focus our efforts on delivering the integrated
rural amenities, a combination of government initiatives, rising solutions to meet their needs and help our customers build a
incomes, technological advancements in agriculture, financial better, more sustainable world. We are focused on developing
inclusion efforts, enhanced digital connectivity, and targeted and providing comprehensive solutions that help make our
investments are key drivers propelling growth in rural infrastructure customers more successful with technology, financing and
across India. Government is significantly focusing on providing aftermarket offerings designed to increase the value proposition
affordable housing to all under Pradhan Mantri Awaas Yojana of Cat equipment.
30 CONSTRUCTION OPPORTUNITIES|JANUARY 2025

