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COVER STORY
INTERACTION
Please provide details on your emphasis on technology, research, engineering, sourcing and manufacturing more in India, building
design and innovation. What is your focus on technological supplier capability and progressively using India as a manufacturing
upgradation in respect of digitalisation, automation, AI, telematics base for both domestic and export opportunities.
and predictive technologies?
Technology has moved from being an additional feature to How does your organisation ensure strong aftermarket support,
becoming an integral part of machine performance. Our R&D; customer service and high uptime for its equipment across diverse
efforts increasingly combine mechanical engineering with and demanding operating conditions?
automation, intelligent controls, IoT, telematics, diagnostics and In construction equipment, the real measure of a machine is not
data-driven machine management. only how it performs when it is new, but how consistently it performs
We are working towards equipment that can tell the customer throughout its working life. Therefore, aftermarket support has always
more about its own performance - production, utilisation, fuel been a major pillar of SCHWING Stetter India’s strategy.
or energy consumption, service requirements and potential Our approach combines a wide service network, trained service
abnormalities. The direction is towards greater predictive capability engineers, spare-parts availability, preventive maintenance,
and progressively more automated operation. Our objective is operator and technician training and increasingly digital diagnostics
practical: higher output, safer operation, reduced downtime and and remote machine monitoring. For large projects, service
better lifecycle value rather than adding technology simply for the planning starts along with equipment deployment. The objective is
sake of technology. simple: reach the customer quickly, anticipate problems wherever
This direction is also being supported by our R&D; and Global possible and maximise equipment availability.
Capability Centre in Chennai.
What sort of customer-centric initiatives has your company
Tell us about the indigenisation efforts undertaken by the company undertaken to be one step ahead of competition?
to meet market requirements. What is the company’s approach Many of our product developments have come directly from
to implementing the ‘Make in India’ drive? understanding what customers experience at the jobsite. Customers
Localisation has been central to SCHWING Stetter India’s growth are asking for more productivity from a smaller footprint, easier
strategy. We have progressively expanded local engineering, operation, lower fuel consumption, faster service
manufacturing and vendor development so that products and greater visibility of machine performance.
designed to global standards are also optimised for Indian We therefore work closely with customers right from application
operating conditions and cost structures. engineering and equipment selection to commissioning, operator
The recent Jamshedpur manufacturing facility for truck mixers takes training and lifecycle support.
this strategy further. The first fully built SCHWING Truck Mixer on a Tata Solutions such as compact batching plants, higher-reach boom
chassis rolled out from the facility in August 2026, and we are now pumps, self-loading mixers, mixer-pump combinations and digital
working towards deeper localisation by developing the surrounding monitoring reflect this application-led approach. Customer
vendor ecosystem. centricity, for us, is ultimately about reducing the customer’s cost
For us, Make in India goes beyond assembly. It means designing, per cubic metre and improving the return on equipment.
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