Page 42 - Construction_Opportunities_Oct_2026

INTERACTION POST BAUMA CONEXPO INDIA

We Adapt to Market Needs and

Customer Demands

At the 8 edition of bauma CONEXPO INDIA 2026, HD Construction Equipment India showcased its latest
th
products, advanced technologies, and application-specific solutions, addressing the evolving needs of
India’s construction, agriculture, and quarrying sectors.
In an exclusive interview with CONSTRUCTION OPPORTUNITIES, JOYDEEP BAKSI, ASSOCIATE VICE PRESIDENT,
HD CONSTRUCTION EQUIPMENT INDIA, discusses the company’s latest product launches, cutting-edge
technologies, export markets, customer-centric strategies, and future growth plans.

What products and solutions have you launched in Bauma? How Contractors are also realising that they do not necessarily need
has been the response from the customers? to take on the burden of owning and maintaining their own fleet
We launched three new products at BAUMA CONEXPO INDIA. The or managing a dedicated team.
first one is in the mini excavator segment. That is HX33A, a 3.3-ton With rentals, they can get a complete solution at a relatively lower
mini excavator. cost. While they may not shift entirely to rentals, many are gradually
The second is our R145L quarry version. It is very useful for medium- moving towards a model where 30–50% of their equipment
sized quarries. We have queries from customers who are using requirements are met through rentals.
20-ton and 14-ton excavators also, so it is very useful for them. A
lot of features have been given in strengthening, like reinforcement How active is HD in terms of the rental segment?
and other things, to provide good reliability and a good life for We are seeing growing interest in the rental segment. While we
mining operations. The third product we have introduced is the are not directly involved in rentals, a few of our dealers are active
HL655A, our 5.5-ton wheel loader. in this space, and many of our customers are also into rentals.
So far, the response is good, but I will not say it is very good.
Maybe the weather and other things have had some impact In terms of the high-mate telematics, how efficient has it been
on the footfall. But still, we have got very positive responses from to your customers in terms of maintenance, in terms of wear and
serious buyers. That is good. tear of parts? To what level are the customers happy with your
equipment?
Are you seeing a shift in terms of people investing big time in High-mate telematics is becoming a standard feature in all
buying equipment and moving towards the rentals? our machines, as it is now mandatory. It benefits not only our
Yes, we have been seeing this shift over the last one and a half customers but also us, as we receive valuable feedback on
years. Many big players are seriously entering the rental segment. maintenance practices and early warning signals.

42 CONSTRUCTION OPPORTUNITIES|OCTOBER 2026