Page 34 - September 2015 Digital Construction Opportunities

MAT-VANTAGE R&D is a strong determinant of Weber’s success worldwide The world’s leading industrial mortar manufacturer Weber offers a complete range of solutions developed using advanced formulation technology to meet the highest technical requirements. RAJU DAYANI, MANAGING DIRECTOR, SAINT-GOBAIN WEBER INDIA talks to VEENA KURUP about the company’s unique offerings and on plans to strengthen its foothold in India. Tell us about the company’s product conditions in order to guarantee efciency, Tell us of your markets and current oferings and the key selling propositions quality and competitiveness. business volumes? and features that have contributed to Strength on R&D, technical knowledge We have been catering to the building, strengthening your business in India? and industrial operations can be said to be construction and infrastructure segments on Weber is a part of an international group, the three prime pillars of specialty building a pan India basis. For any specialty products Saint-Gobain, and was incorporated in materials like construction chemicals. and construction chemical industries like us 2004 as a 100 per cent subsidiary in India. A qualitative and technically superior involved in the activity of building material The company started its commercial knowledge always gives the manufacturer a supplies, about 60 per cent of the demand operations in 2005. Saint-Gobain Weber strong edge in a competitive market scenario. is driven from renovation works and the India combines global expertise with deep Te other crucial necessity is the location remaining from new construction projects. local knowledge to provide solutions in tile and reach of a company’s manufacturing Tough our clientele is spread across India, and stone fxing, joint fllers (or grouts), units. Te ability of the manufacturing units we are particularly seeing a strong growth masonry mortars, water-proofng chemicals, to supply products and meet the demands of in renovation demand from the Southern stone sealers and impregnators, technical regional customers within a short span of region, especially from states like Kerala, as products and (concrete) admixtures. We time further elevates the success in business against other parts of the country. Customer ofer a full range of building, construction operations. R&D has always been a strong knowledge and availability of qualitative and renovation solutions. Our solutions determinant of Weber’s success worldwide. applicators is among the prime reasons combine products with relevant services, We plan our businesses on a long term basis behind this type of a demand infow. Te resulting from an innovation process and, hence, invest qualitatively in R&D to building chemicals industry is mostly low that closely involves construction sites, create formulations from the vast worldwide capex based but highly knowledge driven. substrates, application practices and climatic knowledge pool of Weber, local teams’ Weber is a global leader in this industry, knowledge of the construction environment and in India we are one of the top selling and needs. Weber by and large maintains brands. We are very hopeful of achieving uniform product standards worldwide in prime position soon in the market due to formulations and manufacturing processes. our technical expertise and quality R&D We are also swif in adapting to regional activities. Weber is today a major supplier to and project requirements for customised almost all well-known projects in Mumbai, solutions. Our technical supremacy, focus on Pune, Delhi and all other metros. Our R&D and the reach of our manufacturing products cater to not just new construction units can be considered to be the key but also for renovation markets. Our success factors which have tremendously solutions and premix mortars are preferred contributed to driving our success not just and accepted by builders, engineers, in India but across the world. We believe specifiers, architects, contractors and these factors are the core drivers of our applicators. We also have a retail channel operations. model to reach our end-customers. 34 construction opportunities|SEPTEMBER 2015