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COVER STORY
technologies help improve uptime, optimize operations, and How does your organisation ensure strong aftermarket support,
support proactive maintenance, ultimately enhancing productivity customer service and high uptime for its equipment across
and lifecycle value. diverse and demanding operating conditions? INTERACTION
Customer support is a critical part of our business. We have
What sort of customer-centric initiatives has your company dedicated service teams, a strong dealer network and spare parts
undertaken to be one step ahead of competition? support to ensure customers receive timely assistance whenever
At Terex India, our focus is on building long-term partnerships required. We also provide operator and maintenance training to
with customers. We work closely with them to understand their help customers get the best performance from their equipment.
application requirements and recommend the right solutions Our focus is on minimizing downtime and maximizing machine
for their operations. We support customers through equipment availability through preventive maintenance, technical support
selection, commissioning, operator training, and aftermarket and access to genuine parts. This helps customers maintain
service. Our strong focus on technical support, spare parts productivity even in demanding operating environments.
availability and responsive service helps customers maximize
equipment performance and achieve their business objectives. To what extent has the ongoing situation worldwide affected
business and what are your company’s strategies to overcome
Has your company launched any new machines or launching them?
any new machines in the near future? Global supply chain challenges, geopolitical uncertainties, and
Innovation remains a key focus across our business. A recent inflationary pressures have affected businesses across industries.
highlight is the launch of the EvoQuip Boa 950, the first cone However, the underlying demand for aggregates and infrastructure
crusher in the EvoQuip portfolio. This is an important milestone development remains strong in many markets, including India.
for the brand as it expands EvoQuip’s offering beyond jaw and Our approach has been to strengthen supply chain planning,
impact crushing, enabling customers to access a more complete work closely with suppliers and maintain strong communication
crushing solution from primary through to secondary and tertiary with customers. By remaining agile and focused on customer
applications. Developed and manufactured at our Hosur facility in requirements, we have been able to navigate challenges while
India, the Boa 950 features the proven Terex TC1000 cone chamber continuing to deliver products and support effectively.
and has been designed to deliver reliable performance across
aggregate, recycling and ore processing applications. We have Detail us on the initiatives taken by your company in terms of
also expanded our Terex MPS offering this year with the introduction skilling the operators.
of the WC1300HD wheeled cone plant, providing customers with a Operator skill development is essential for safe and efficient
highly productive and flexible solution for secondary and tertiary equipment operation. We regularly conduct operator and
crushing applications. maintenance training programs covering machine operation,
Looking ahead, we will be introducing a new Powerscreen safety practices, troubleshooting and preventive maintenance.
product that further strengthens our ability to provide complete These initiatives help customers improve productivity, reduce
crushing and screening solutions for aggregate producers. The downtime, and extend equipment life while creating safer working
launch will further strengthen our ability to provide customers with environments.
complete crushing and screening solutions, helping them improve
productivity, operational efficiency, and ease of deployment What sort of government policies or measures will foster growth
across a wide range of applications. In addition, we are looking for the CSE industry?
forward to showcasing further innovations from across the Materials Continued investment in infrastructure development will remain
Processing portfolio at Bauma 2026, reflecting our continued the biggest growth driver for the industry. Policies that support
commitment to developing solutions that help customers improve faster project execution, sustainable mining practices, technology
productivity, efficiency, and overall plant performance. adoption and skill development will further strengthen the sector.
There is also significant potential in promoting manufactured sand
Rentals are growing. What is your strategy to tap opportunities and recycling initiatives, which can help address growing demand
and outlook for the rentals market? for aggregates while supporting environmental sustainability goals.
The rental market is gaining traction as customers increasingly
look for flexible equipment solutions and lower upfront investment. Future outlook on the industry and from a company perspective.
Mobile crushing and screening equipment is particularly well The outlook for the Crushing & Screening Equipment industry
suited for rental applications due to its versatility and ease of remains very positive. India’s long-term infrastructure plans,
deployment across multiple sites. While ownership continues to be growing urbanization and increasing demand for aggregates
the preferred model for many customers in India, we see rentals will continue to create opportunities for the sector. From a
becoming an increasingly important part of the market, especially company perspective, we see strong growth opportunities across
for short-term projects and specific applications. As the market our aggregates’ portfolio. Customers are increasingly seeking
evolves, we will continue to work closely with our dealers and solutions that deliver higher productivity, reliability, and operational
customers to support their equipment requirements and identify efficiency. Our focus will remain on innovation, customer support
new opportunities for growth. and providing complete solutions that help customers succeed
in a competitive and evolving market.

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