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COVER STORY
INTERACTION
We currently operate in the tipper segment with a portfolio that higher uptime, predictable costs, and better control over the entire
has been validated across real-world operations. vehicle lifecycle.
Our flagship 470MEV 6×4 tipper, positioned in the 50-ton GVW
class, is offered with both 20cu.m rock and 23cu.m box body Which customer segments and application areas are you
configurations and multiple battery options. This allows us to tailor targeting through your product and technology offerings,
the truck precisely to the customer’s duty cycle, whether it is iron especially in the context of India’s expanding infrastructure
ore, limestone, quarrying, or waste management. For deeper and needs?
more intensive mining applications such as Coal and Overburden, Construction and mining engineering has always been our core
the 470HEV 8×4 tipper offers a higher GVW of up to 65-ton and strength, and that deep application understanding differentiates
larger body capacity (23cu.m rock & 33cu.m coal), making it us in the market. Since start of sale in 2023, the brand has
suitable for high-output operations. expanded its presence across Coal, Coal-OB, Limestone, Iron-ore,
Commercially, we started sales in FY24 and have steadily Stone quarry, Marble & Granites and Solid waste management
expanded from southern markets into eastern India. By the end segments. We have a strong presence and acceptance
of FY26, we expect to have a strong presence across western and particularly in demanding applications.
northern regions as well. We have also extended our portfolio to While we continue to strengthen this core, we are also expanding
on-road haulage with the 470eTR tractor-trailer, which delivers into construction and long-haul segments. These are competitive
industry-leading efficiency and range for long-haul applications. spaces with multiple players, but we believe our differentiation
lies in offering application-specific electric solutions rather
How is your organization integrating advancements in than generic products. Our focus is on solving real operational
digitalization, automation, AI, telematics and predictive challenges for customers, not merely adding another variant to
technologies to enhance productivity, safety, lifecycle value the market.
and overall machine performance for customers?
Digital capability is not an add-on for us; it is a core part of how our How does your organization ensure strong aftermarket support,
vehicles deliver value. We recently introduced Pulse.ev, our next- customer service and high uptime for its equipment across
generation telematics and digital ecosystem, which has been diverse and demanding operating conditions?
developed entirely in-house and specifically for electric mining Uptime is the true currency in mining and construction, and our
and hauling operations. aftermarket strategy is built around that reality. Through our Pro-EV
Pulse.ev provides real-time visibility into vehicle health, energy Care program, we offer a structured, modular service ecosystem
consumption, and operational efficiency, while also enabling that can be customized to the customer’s operating conditions.
predictive maintenance and fleet optimization across multi- By combining proactive maintenance, strong on-site service
shift operations. This allows customers to move from reactive capability, and real-time insights from Pulse.ev, we have
maintenance to proactive decision-making. In addition, our consistently delivered uptime levels as high as 97%+ in coal and
vehicles are equipped with ADAS Level-1 safety features and iron-ore operations. Even over a longer horizon, we are confident
intelligent HMIs that support drivers with actionable insights, of sustaining greater than 92% uptime over the first five years of
improving both safety and productivity. The objective is simple: operation.
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