28 February 2020

Table of Contents for Mat-Vantage


Innovative aesthetics


H&R Johnson provides customers with end to end innovative solutions.


Established in 1958, H&R Johnson (India) is the pioneer of ceramic tiles in India. Over the past five decades, HRJ has added various product categories to offer complete home solutions to its customers.  Today, HRJ enjoys the reputation of being the only entity in India to offer end-to-end solutions of tiles, sanitaryware, bath fittings, kitchens as well as engineered marble & quartz. Under its flagship brand, Johnson, the company offers glazed wall and floor tiles, bath products, kitchens, and engineered marble and quartz. Johnson Marbonite brand offers a complete range of vitrified tiles (polished and glazed) and Johnson Endura offers industrial tiles and tiles for special applications like high traffic areas, industrial applications, swimming pools etc. Johnson Porselano offers glazed vitrified tiles as well as large format slabs and splits with germ free property. Its pan-India distribution network is one of the largest in the industry and comprises of over 1,000 dealers, over 10,000 sub-dealers, 49 branches and depot network as well as a countrywide chain of 28 ‘House of Johnson’ showrooms. HRJ is a young and vibrant brand which is constantly reinventing itself through innovations.


H&R Johnson has consistently pioneered new innovations over the years and this includes tactile, anti-skid tiles for bathrooms, water repellent tiles for bathrooms, rectified wall tiles, industrial & pavement tiles; scratch-free tiles, stain-free tiles, anti-bacterial tiles and very recently germ-free porcelain slabs.



Owing to the immense research that has been undertaken by H&R Johnson, we now offer a new product – Endura cool roof SRI tiles. These new tiles from Johnson Endura are provided with a revolutionary technology (SRI measures the surfaces ability to reflect solar heat and emit infra-red heat) that helps keep the harsh rays of the sun off the building and bounces them back into the atmosphere. This results into a drop in temperature naturally and reduces load on external cooling appliances and saves electricity.


To address the exponential demand of digital media usage by its consumers, and keeping in mind flexibility & convenience for today’s tech-savvy generation H&R Johnson became the first company in this space to launch a state of the art e-commerce portal www.johnsonstore.in and a unique augmented reality application available for smart phones and tablets on the android platform.


The portal carries features like tile calculator which informs number of tiles to be bought basis area to be tiled, cost estimator, and multiple online payment options. The AR app helps users to visualize tiles in a real environment which in turn helps to minimize time in decision making. The app captures the live feed from surrounding with the rear camera and displays the same along with desired virtual tiles placed over the wall/floor surface providing a clear understanding of how the surrounding would look after placing the real tiles.


With an aim to provide its customers modern, trendy design themes and flooring options H&R Johnson also recently launched the “Endura Designer Collection” of tiles. The collection is a pleasing blend of aesthetics, functionality and durability. The tiles are trendy whilst evoking nostalgia for your home and include a wide variety textures, allowing customers to recreate an ultra-modern look. The collection has been designed using vitrified sheer and tensile strength, making it the most durable tile in most practical applications, even in high temperature variations. Its surface emphasizes its slip and scratch resistant qualities and performs under high traffic footfall conditions.
These tiles are maintenance-free and are apt for places like your lobbies, courtyard, restaurants and other places subject to high wear and tear.

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